Kerala Tourism wins Golden Gate award in ITB Berlin 2012

Kerala backwaters

The backwaters of Kerala is one of the most visited places in the state.

The Kerala tourism department has bagged the prestigious Golden Gate award at the world’s leading travel show – ITB Berlin.

Kerala tourism’s ‘Your Moment is Waiting’ won the Silver Prize in the Print Campaign Category at the Das Golden Stadttor (Golden Gate) awards. The award honours the best creative campaign of the global tourism industry every year. The gold in the category went to Malaysia. Director of Kerala tourism, Rani George, who led the state delegation to the travel festival, received the award on March 8. The print campaign was conceptualized and created by Stark Communications Pvt Ltd, creative partner of Kerala Tourism.

“It is another big endorsement at the global level to our efforts to further promote Brand Kerala in the world tourism circuit. The government has launched an intense drive to attract quality travellers from niche markets and increase the share of foreign tourism receipts,” the state’s tourism minister A P Anil Kumar added.


About Dhruv Baruah
Dhruv Baruah is the Editor of Holiday Home Times. He can be contacted at dhruv@holidayhometimes.com

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