Even though you have a vacation rental website, creating a blog can be a good idea to plug the gaps and reach out to travelers who may not know about your website. Actually by providing search engines with the fuel they love, that is, original, regular and fresh content, a blog can actually complement your website or your vacation rental listing because it’s one of the best ways to help … Read the rest “Should You Create a Blog for your Vacation Rental”
Owners of vacation rentals ideally try to weigh the pros and cons of going for a free listing versus a paid subscription with vacation rental listing websites. While both have their own benefits, which can fulfill the ultimate goal of an owner – that is to get maximum renters, let’s take a look at the two listings offered by TripVillas.com, the leading vacation rental listing website of Asia.
For a traveler looking to book an accommodation, the second thing after he has decided on a location is the budget. He has three expenses which he will have to take care of when he is planning a vacation:
(i) Traveling, which is a larger chunk of expenses that will be incurred and he has really not much say about it.
(ii) Accommodation: This is the second largest component of … Read the rest “Must I Mention My Rental Rates in My Listing?”
Should I put up a sign outside my holiday home or vacation rental?
This is a question which many owners ask and have probably received varied answers. If you ask me, I think a signage placed on a strategic direction is a great way to attract travelers and can be a splendid way of advertising. In many occasions when travelers are passing by your property to a destination hours ahead … Read the rest “Using a Signboard to Market your Vacation Rental”
For vacation home owners it is very important that their property ad on a vacation rental ad listing website appears on the first page of the search results. Because travelers ideally do not go beyond the second page, it becomes even more important for owners to work on their ads meticulously to find a place on the first page of the search results.
But before we go on to what … Read the rest “Tips to Ensure that your Listings on Tripvillas Appear Above the Rest”
TripVillas.com, the leading vacation rental listing website in Asia has made several changes in its registration process to make it easier for owners of holiday homes to register their properties in the website and subsequently start taking bookings from guests. So I thought why not write an article on the listing process which can be completed in just 4 easy steps.
Why I vie for registering with TripVillas.com is because … Read the rest “Registering and Listing Your Holiday Home With TripVillas.com”
When a traveler is looking for a property where he can holiday, he would not be looking for just a room with a bed in it. For him this is the time to relax and indulge himself along with his family or friends. Plus, most renters want the conveniences of his own house and even more in a holiday home. So he would give more importance to the amenities a … Read the rest “Importance of Writing About Your Vacation Rental Amenities in Your Listing”
Imagine what it would have been if McDonalds or Dominos or the Holiday Inn group of hotels operated without a name! Probably they would … Read the rest “Giving Your Holiday Home a Name and Branding It”
For holiday home/ homestay owners it is equally important that their marketing mix includes a non-internet or offline marketing strategy too. Unlike the internet where marketing your property is more or less free, offline marketing requires a little bit of investment and can show tangible results if done right. However I would never recommend offline marketing as an alternative to online marketing and should be taken as a supplement to … Read the rest “Great ways to Market Your Holiday Home Offline”
While, running a holiday home is in many ways different from running a hotel, owners must however try to incorporate the good points of the hotel business. And once such area which owners can take inspiration from is while preparing holiday packages for guests. You can include several services based on availability of manpower and how much you want to be involved in the day-to-day activities of your vacation rental … Read the rest “Preparing Holiday Packages for your Holiday Home”
Unless your vacation rental is located on a private island, you will always have other players in the neighborhood. More so in touristy places, holiday homes are a common sight competing with each other for a share of pie. But is blindly competing with each other just enough? In this article I will discuss ways to actually coexist, create a healthy professional relationship and profit from joining hands with the … Read the rest “Benefits of Working Closely With Other Vacation Rentals in Your Neighborhood”
It’s quite a usual norm that travelers although may book your property from a vacation rental website would invariably like to have a look … Read the rest “Benefits of Building your Holiday Home Rental Business Website”
It goes without saying that videos can be a great marketing tool for your holiday home. You can add more credibility to your vacation rental business by offering potential guests the opportunity to view videos of your property instead of just photographs. Even if your vacation rental website doesn’t allow you to upload a video, it is still a good idea to take a video of your vacation rental and … Read the rest “Creating a YouTube Channel of your Holiday Home”
Social networking websites can indeed be a good way for holiday home/ homestay owners to not only to stay in touch with past guests, but also to connect with prospective travelers who might be your next guests. However with so many social networking websites it can sometimes be difficult for owners to decide on which website to rely on. I would recommend Facebook as the best social network that can … Read the rest “Creating a Facebook Page for Your Vacation Rental”
Even if you had not approached a travel agent, you might get a call from them saying they have a couple of clients who want to rent your holiday home. Yes, travel agents can sometimes be a source of bookings for your holiday home because they often work for clients who may not have discovered your property otherwise. Having said that the role of travel agents in the holiday … Read the rest “Tips for Holiday Home Owners While Working with Travel Agents”
Invariably for all holiday home/ homestay owners getting repeat bookings or returning guests are very important because they are already pre-qualified, you have screened them earlier and based on your past experiences you can decide whether to host them again or not. Moreover, if they had a good time at your property, whenever they speak to their friends and family about their last vacation, they will invariably refer to your … Read the rest “Sending E-newsletters to Ensure Repeat Bookings and Referrals”
It is a saying that aptly applies to owners of holiday homes and homestays that do not put all the eggs in one basket. For a holiday home owner, his first step to marketing his property is to list it in a vacation rental website. These websites are high on traffic, are highly ranked in search engines and give owners an easy-to-use interface to add his property details … Read the rest “10 Top Vacation Rental Websites to List your Property”
When you had built your holiday home website or had listed your property in a vacation rental website, the main reason for doing so was to make sure that travelers find you when they search in the various search engines and eventually book their stay. But, is your website or listing being seen by travelers? Are you getting enough inquiries? If not, then read on…
First of all just making … Read the rest “How to Make Sure that Search Engines find your Property”
For those have not heard about Pinterest, here is a brief intro to this third most popular social network, before I go into the purpose of this article.
Pinterest is the newest social network which today has millions of users. It is a pinboard-style social photo sharing website that allows users to create and manage theme-based image collections such as events, interests, hobbies, and more. Users can upload, save, sort … Read the rest “Using Pinterest to Promote your Holiday Home”
Very often, when I take up a property for review, my aim is to find things that the owners can do to improve the property. This week, however, I’ll review a property that has great interiors and is photographed well – a Heritage Portuguese Villa in Anjuna, Goa.
Each photograph in this listing has been carefully thought through and the property listing has a full complement of pictures to highlight … Read the rest “Case Study: How to Present your Property to Best Advantage”